Hello! You may have noticed we were a bit quiet over the past few months. We recently took a bit of time to reflect on our products and overall image and decided it was an ideal moment for a rebrand due to the fast pace with which we are now growing!
This involved securing registered trademark rights for our new name, Veafy®, of which was the catalyst for the rebrand and redesign of our logo and packaging. For the packaging we’ve gone for a minimalist design aesthetic with block colours and arrangements of geometric shapes which captures the essence of the nation of origin for each meal.
After a positive launch period back in November last year, we are now beginning to establish ourselves within the plant-based community. It’s a pleasure to be able to deliver African inspired meals to households across the UK and it brings us joy knowing that so many people are enjoying African cuisine for the first time!
We are looking forward to continuing this journey with our recently extended range of products which includes meals from all over Africa. As well as our original hits, our extended range now includes six new meals continuing with the theme of unique titles: Jollofication (pictured), Red Red Roots, Wat Up, Lean Bean Tagine, Cape Town Funk and Zim Simma.
We’ve got plenty of ideas for future new meals and products so watch this space over the next few months. We’re committed to keeping your fridge and freezers topped up with plant-based goodies!
If you’re yet to try our meals, what are you waiting for? Head over to our shop to have your meals delivered direct to your door, and fully experience the delights of African cuisine… 😉